What’s wrong with 95% of websites?

What’s wrong
with 95% of
websites
Why they don’t create customers
Before becoming your customers,
people want to…
- Understand and assess your products or services quickly.
- Feel confident about their decision.
…and most websites aren’t doing much about these
Instead of telling “what matters to visitors,” most websites bombard them with “excessive, needless information that no one cares about.” This frustrates visitors, making them struggle or leave.
The Foundation
What makes a Website Great?
Great Website
is built on top of
1
Compelling Content
Words have power. Each one is a chance to win or lose customers. For every word on your website, ask yourself: will it raise visitors’ confidence, lower it, or is a distraction?


2
Appealing Design
People tend to attend things that are interesting, engaging, and beautiful. Elegant and thoughtful design makes a website worthy of people’s attention.


3
Simple Structure
A website that allows visitors to ‘find answers easily’ and ‘clear doubts quickly’ earns their trust and respect for making them feel cared and understood.


Business Impact of Great Website
Shine & Grow
Business impact of
owning a Great Website
Fundamentally, most businesses grow in two ways:
- by bringing new customers
- by retaining existing customers who become loyal
Let’s see how a great website helps you grab new customers and retain existing ones :
The Approach
My Route to Great Website
Featured Websites
Websites I Designed & Built
Gain Confidence
